Notícias

Novidades

Lanzi introduces a line inspired by Dutch floor and wall tiles

Lanzi is guided by a strong European architectural influence – and it is one of the main Brazilian companies in the ceramic segment – we are introducing the Delft line, inspired by Dutch floor and wall tiles named after those historical tiles, as they supply elegant decoration and are full of cultural references, these are the noteworthy characteristics of this new collection in our brand.

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The Lanzi Statuario Line has been inspired by the Mediterranean and valorizes contrasts of Italian marble

Lanzi, is one of the most foremost companies in the ceramic segment and has sought to feature original Italian marble – the most famous in the world – as the inspiration for one of the greatest highlights for this new collection: the Statuario line. Blending sophistication, design, and high tech, the pieces express the nobility and grandeur of classic marbles.

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Lanzi introduces its new lines inspired by natural wood: Reale, Legno Reale, and Liston Reale  

The search for perfection! That was the objective of Lanzi for creating the Legno Reale line, a blend of four types of wood resulting in an enameled porcelain tile with 18 different (graphic) faces manufactured by one of the main ceramic covering manufacturers in the country.

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Lanzi has made its mark at Campinas Decor 2015 in the “Guest Bathroom” surroundings.

The interior decoration designs of Ana Lucia Porto, who participated the first time at Campinas Decor, selected the Lanzi products, a veteran at the exhibition to compose her Guest Bathroom exhibit. The 20-year edition was setup in the expansion to the Shopping Iguatemi Campinas, will it will be on display until August 2nd.

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Lanzi: A Success Story

Living with elegance is collecting incomparable moments, which have marked our history. Throughout over 50 years, Lanzi has maintained its presence at all times, creating unique and sophisticated surroundings to meet the most demanding tastes for those who valorize each detail. Seeking to unite style, sophistication, and sustainability, Lanzi develops and produces first class ceramic flooring and coverings that will inspire you through their shapes, colors, and textures, combined with elegance and gentleness in all its product lines.

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Technology and innovation side-by-side: Lanzi produces the largest monoporous covering products in Brazil.

Lanzi is one of the main ceramic covering manufacturers in the country and it is the only Brazilian company to produce monoporous large sized tiles (55x110cm), in charming and elegant lines. This products demand refined technique for manufacturing involving an exclusive production process beginning by the characterization and choice of raw materials composing the blended material for this type of ceramic.

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Transformation: a conquest!

Since August 10th, the company is equipped with a new integrated business management system - ERP. The transformation project, not only introduced professionalism to the company sectors, but most importantly, it integrated all the departments.

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Necto: the new Lanzi product line features intertwined embossed details to delight you with design, style, and elegance

The Lanzi product line considers a new proposal for walls, as nowadays they are the protagonists in many surroundings; introducing the Necto Line (in Latin it means intertwined). Its intertwined embossment creates an elegant 3D motion effect.

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100 Thousand Fans in Facebook

At the end of May, the Lanzi Facebook page reached the 100 thousand fan mark; an expressive number of fans and a great step forward in strengthening the company image.

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The importance of a sales convention

Currently, Lanzi meets with its sales team and representatives at the “Escola de Varejo Anamaco” (Anamaco Retail School) for a Sales Convention, for the purpose of realigning the commercial staff based on the achieved yearly results and defining strategies and targets for the following year, as well as integrating the team and sharing important marketing information.

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Digital Machine: a new era

Lanzi has entered the top level in the ceramic covering industry by purchasing a digital machine for printing products. It is the most advanced technology for printing ceramic coverings, as its digital printing capacity enables photographic quality, making it possible to reproduce shapes with extreme perfection, such as: marbles, stones, and woods, without any aggressive impact on the environment.

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New concept on communications

Inspired by luxury and sophistication, the new concept on communications at Lanzi emphases the exclusivity of the company product portfolio and especially, the new positioning of Lanzi, focused on becoming known as a premium brand, with value added products.

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In the news...

Through it new market positioning, focused on varied types of initiatives, Lanzi has obtained a noteworthy position in communication vehicles in the country such as in specialized magazines in the architecture and decoration sectors and even the mainstream press. In the “Folha de S. Paulo” (one of São Paulo’s main newspaper) – in the “Mercado Aberto” (Open Market) column -, Luis Lanzi spoke about investments in 2014. The interview made a big impact, as that in the most read newspaper in the country.

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Lanzi wagers on strategic expansion for Market growth

Lanzi celebrates its expansion in the Brazilian market. Based on the registered statistics for 2013, Lanzi achieved a 15% increase in its sales. And in the Lanzi strategic actuation, the company will continue investing in opening new markets throughout Brazil. In the first semester, for example, the company achieved 360 new sales channels and registered an increase of 35% in its coverage.

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The trend is gray now. This color is in fashion in exclusive product lines for transforming your house.

Looking at the trends in the last tradeshow in Milan, Lanzi has wagered on gray, an extemporal classic and at the same time, it is versatile for your collection.

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Revestir 2014: A big Success!

The participation of Lanzi at Revestir 2014 was a landmark for the company. After the acquisition of the digital printer, the company became a reference and became very renowned and that was the highpoint of the year for companies in the field of decorative coverings

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